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Ireland XO message is loud and clear

Date of Newsletter: 
2012 - Feb 20

A report compiled by Failte Ireland on Ireland Reaching Out media and press coverage last year has estimated that the value of our publicity worldwide was the equivalent to a media spend of approximately US $500,000

The highlights of the year included RTE and BBC radio and TV and articles published in the Irish Times, Irish Independent and the New York Times, which in particular continues to send large numbers of new visitors to the Ireland XO website.

For all those of you who helped the project gain access to press, radio and TV coverage, a hearty thank you, and a special thanks to those who promoted Ireland XO locally by putting up posters and sharing our newsletters and press releases abroad. 

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